Hi, I’m Chelsea. I’m a product designer living and working in Los Angeles, spending my days thinking through designs, untangling complex problems, and wriggling around in the details.
How I work
Before starting any design work, it's essential for me to fully understand the user needs, business objectives, and technical limitations. The most successful designs are built on this solid foundation. Equally important is establishing a shared understanding of the product experience among all stakeholders, especially in the early stages of the design process.
Discover & Research
What it looks like
Stakeholder interviews, principles definitions, user interviews, personas, desk research, workshops, competitive comparative audits, affinity maps, user stories.
I start with sketches—lots of them. The goal is to quickly and cost-effectively explore a range of ideas. Once a concept starts to take form, I transition into pixels, gradually refining the details and design fidelity. Throughout the process, I collaborate with Engineers to ensure that technical constraints are properly addressed.
Design & Prototype
What it looks like
Strategy definition, wireframes, IA maps, card sorts, flows, low-to-high fidelity prototypes, quick internal aand external testing, design check-ins.
I conduct frequent and early testing to guide and refine design solutions. Regular conversations help ensure that behaviors are clearly understood, along with the relevant documentation. Post-launch, I continue to monitor user behavior and feedback, making adjustments as needed.
Test & Iterate
What it looks like
Test planning, in-person qualitative testing, remote testing, user feedback, quantitative data findings, annotations and documentation.
I take this work seriously, but not much else. I’m excitable, I’m sarcastic, I probably swear more than I should. My presentations are chill and I love hosting workshops or lectures where I’m teaching something. I leave easter eggs in my wireframes. I leave surprise treats and doodles at desks. I prefer to celebrate people on random days, rather than on birthdays or promotion days (but I’ll do that too). I’ll drive you crazy talking about process, and making sure we’re talking about facts, rather than assumptions. Honestly? We’ll probably get along.
Learn more about me and how I work here
